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Robert W. Bly Fool-Proof Marketing : 15 Winning Methods for Selling Any Product or Service in Any Economy
Make Your Business Thrive in Any Economy From bestselling author Bob Bly, this easy-to-read, hands-on guide offers fifteen methods for maximizing business performance in any economy. Depression and recession are real fears for
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C. Edwin Haltenhoff The CM Contracting System: Fundamentals and Practices
This book is written within the context of CM's self-definition from its very beginning to its current practices. Rather than favoring the provincial opinions of any one organization, association or society, it is based upon the author's vast
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William M. Watkins Technology and Business Strategy
Managerial and technology personnel will find this practical guide to the effective management of technology assets invaluable. The special knowledge and managerial skills Watkins outlines would be useful to any size firm from entrepreneurial
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Birgitte Andersen Technological Change and the Evolution of Corporate Innovation: The Structure of Patenting 1890-1990 (PREST/CRIC Studies in Science, Technology and Innovation)
This book represents an original study of long term patterns in technological development and innovation in large corporations. The author is primarily concerned with understanding open-ended transformation processes in the evolution of
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